Kerahasiaan Informasi Yang Harus Pebisnis perhatikan Sebelum Terjun Ke Sosial Media

Posted by on May 7, 2013 in Blog | 0 comments

Sesuai dengan namanya, sosial media adalah media sosial dimana penggunanya bisa saling berbagi informasi dari tulisan, foto, video, dan lainnya, tapi ada komponen penting yang tidak boleh kita lupakan, apalagi jika sosial media yang kita gunakan ini adalah untuk membantu bisnis Anda.

Komponen tersebut adalah kerahasiaan informasi yang Anda share/bagikan di Sosial Media.

Coba kita lihat bersama 2 Privacy policy dari Facebook & Google+ (2 sosial media yang populer) yang saya kutip langsung dari website mereka:

Google+ :

  • 11.1 You retain copyright and any other rights you already hold in Content which you submit, post or display on or through, the Services. By submitting, posting or displaying the content you give Google a perpetual, irrevocable, worldwide, royalty-free, and non-exclusive license to reproduce, adapt, modify, translate, publish, publicly perform, publicly display and distribute any Content which you submit, post or display on or through, the Services. This license is for the sole purpose of enabling Google to display, distribute and promote the Services and may be revoked for certain Services as defined in the Additional Terms of those Services.
Facebook:
  • You own all of the content and information you post on Facebook, and you can control how it is shared through your privacy and application settings. In addition:
  • For content that is covered by intellectual property rights, like photos and videos (“IP content”), you specifically give us the following permission, subject to your privacy andapplication settings: you grant us a non-exclusive, transferable, sub-licensable, royalty-free, worldwide license to use any IP content that you post on or in connection with Facebook (“IP License”). This IP License ends when you delete your IP content or your account unless your content has been shared with others, and they have not deleted it.
Sebagai pebisnis artinya adalah Anda harus hati-hati mensharing informasi (tulisan, foto, video, dan lainnya), karena apapun yang sudah di share, maka hak kepemilikan Anda sudah dilepas ke sosial media yang bersangkutan.
Tips yang perlu diingat: hanya sharing informasi yang untuk konsumsi umum, jangan informasi yang rahasia.

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